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To get skin tones right, Pinterest’s AI went way beyond facial recognition

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The company says it can now spot skin tones more accurately in a wider array of images to help more people find looks suitable to them.

Among the many ways people use Pinterest is as a visual search engine for beauty and style tips. Since 2018, the social sharing platform has let users filter searches by skin tone, so they can find examples of looks that match their complexions.

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