Coca-Cola’s play for Gen Z failed—but an exciting new flavor is coming in 2025
It turns out Spiced Coke is not It. In the latest battle for consumers in the soft drink wars, Coca-Cola said it will phase out its newest flavor, Coca-Cola Spiced, after just six months. But it’s...
View Article3 reasons to transition to sustainable technology
The vast majority of new energy capacity installed in the United States this year will be sustainable, primarily solar and storage. This is not a surprise given the low cost of installing new...
View ArticleTeenagers are stealing strangers’ Nike zippers. Blame Tiktok
Teenagers have found a new way to amuse themselves: Stealing people’s backpack zippers. Not just any zippers, specifically Nike Elite backpack zippers. Why? You’ll have to ask a teenage boy that one....
View ArticleIs the EPA’s Ohio derailment data flawed? Independent tests show detailed...
The way the Environmental Protection Agency has reported its test results since a Norfolk Southern train derailed and officials released and burned chemicals that spewed a toxic cloud over East...
View ArticleThousands of hotel workers have gone on strike at the world’s largest Hilton
About 2,000 workers went on strike Tuesday at Hawaii’s largest resort, joining thousands of others striking at hotels in other U.S. cities.Unionized workers at Hilton Hawaiian Village Waikiki Beach...
View ArticleHow orchestration unlocks the value of supply chain data
Leading supply chain organizations are applying orchestration strategies to create opportunities to increase resource utilization, reduce costs, and enable faster and more efficient response to the...
View ArticleVolkswagen’s German union vows to strike if management makes ‘historic...
Union leaders threatened strikes and warned Volkswagen on Wednesday against an “historic mistake” as the two sides started pay talks that will likely determine how aggressively Europe’s biggest...
View ArticleClik here to view.
Building your brand is about so much more than your product
Starting your brand is the easy part; then comes the legwork, maintaining relevancy, and looking for those breakthrough moments. In a flooded market and a fractured attention economy, it can be...
View ArticleClik here to view.
Chef José Andrés is launching a luxury hotel brand
It was only a matter of time until José Andrés launched a hotel brand. The renowned chef, restaurateur, and humanitarian has already mastered the hotel restaurant, with time-tested concepts like the...
View ArticleHow this studio is using AI to make video games more immersive
For decades, video games have relied on scripted, stilted interactions with non-player characters to help shepherd gamers in their journeys. But as artificial intelligence technology improves, game...
View ArticleAfter ExxonMobil, can you trust companies’ plastic recycling labels?
Plastic is a fast-growing segment of U.S. municipal solid waste, and most of it ends up in the environment. Just 9% of plastic collected in municipal solid waste was recycled as of 2018, the most...
View ArticleFAA chief urges SpaceX to comply with safety standards after Musk criticizes...
Elon Musk‘s SpaceX must operate at the “highest level of safety,” the head of the U.S. Federal Aviation Administration said on Tuesday as he defended a proposed $633,000 fine against the company for...
View ArticleCEO Brian Niccol signals a new era for Starbucks with union cooperation
The new CEO of Starbucks, Brian Niccol, who only came on board weeks ago, says he is open to negotiating with Workers United. The union, which represents more than 10,500 employees, has been pushing...
View ArticleCustomers value genuine DEI commitments from brands and can spot fake allies,...
Companies are increasingly highlighting their support for diversity, but that can backfire if consumers sense tokenism, a recent analysis from my team found. I’m an assistant professor of marketing...
View ArticleThe problem with Sam Altman’s vision for a ‘shared prosperity’ from AI
Sam Altman may be right that a bright AI future is coming, but the benefits may not be evenly distributed. In a rare post on his personal blog on Monday, the OpenAI CEO heralded the coming of an...
View ArticleHurricane Helene tracker: Live maps and real-time tools show storm’s path...
Hurricane Helene is picking up speed as it moves northeast toward the Florida panhandle from its current location off Mexico’s Yucatan peninsula. Helene, now a Category 1 hurricane, could turn into a...
View Article3 things third graders taught me about construction
We’ve all spoken in front of many types of crowds. On a sunny October day, I faced a particularly tough crowd with some insightful questions: a classroom of third graders. In my role as CEO of a large...
View Article‘This is not free will’: Prince Harry blames social media for youth ‘epidemic’
Prince Harry said today’s youth is in the midst of an “epidemic” of anxiety, depression, and social isolation due to negative experiences online, as he brought his campaign to help children and their...
View ArticleHow to archive your photos with cloud storage, hard drives and more
Taking photographs used to be a careful, conscious act. Photos were selective, frozen moments in time carefully archived in albums and frames. Now, taking a photograph is almost as effortless and...
View ArticleX’s first transparency report since Musk’s takeover is finally out
Social media platform X on Wednesday published its first transparency report since the company was purchased by Elon Musk. The report, which details content moderation practices, shows the company has...
View Article